How businesses use our software


I have been in Brisbane today for the second in a series of Business Roundtable meetings with users of our software. In this session, we dig into reporting in the software to help businesses understand challenges and unlock growth opportunities and toi help us understand how we can better help our users.

After the two sessions so far it is surprising how differently people use the software and interpret the results in some reports. It has been most illuminating. We have also picked up some excellent enhancements we can make in some of our reports to take the business analysis to a new and more valuable level.

I like to participate in these sessions myself as I fund such direct feedback more valuable than if it were filtered by another. Also, since the sessions are for business owners we can talk in a more practical and, I hope, action focused way. It also holde me personally accountable.

About the author


I own a software company and a newsagency in Victoria, Australia. You can reach me on +61 418 321 338 or mark[at]

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By Mark