We launched a Boxing Day sale offer for our POS software customers, helping them save on some everyday items.
Embracing the Boxing Day tradition
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EFTPOS integrations with POS software from Tower Systems
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The payments marketplace is rapidly changing and recently at Tower Systems we have had more requests to integrate our POS software. While this is good for competition it does create some confusion about which acquirer you should or could use in your local retail business.
The information below is correct as of today to the best of our knowledge. However, your own investigation and assessment should be undertaken to determine which of the below companies provides your business with the best solution.
From our perspective we find Tyro, Smartpay and MX51 the easiest to deal with and provide us with the best support opportunities to help local small business retailers should issues arise.
From within the Tower Systems POS software, flexibility is key.
Holiday season POS software help for small business retailers from Tower Systems
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In the Tower Systems POS software, small business retailers can tap into terrific holiday season help. This can be in the form of inventory buying guidance, marketing help, co-location assistance and shopper nudging support … plus more.
These software benefits are backed by personal help, training and support from our retail-skilled help desk team.
Helping small business retailers with holiday season facilities is an important role for POS software. It is something Tower Systems has offered it’s thousands of small business retailer POS software customers for decades. Over time, the holiday season advice and tips have evolved, as have economic and consumer needs.
Leveraging holiday season inventory guidance, for example, retailers can make more informed purchase decisions that better serve the needs of the business based on prior holiday season experience and taking into account trends from this year.
Oh, and when we are talking here about the holiday season in retail, we are talking about holiday seasons like Christmas, Easter, Black Friday, Father’s Day, Mother’s Day, Christmas in July, back to School. You see, a holiday season in retail is any season that a retail business can respond to in any to leverage the business opportunity and serve niche customer need.
Holiday seasons in retail do not necessarily have to be the holiday season you think of in a traditional sense.
Using our POS software, beyond knowing what to stock for a holiday season, our retail business partners are able to make shop floor decisions that guide shopper engagement with the holiday season product opportunity ties. These could be loyalty, price, packaging, bundling or post purchase re-visit invitation. these and more can be leveraged thorough the Tower Systems specialty retail POS software.
Leveraging the surge in traffic that a retail business sees from the holiday season can be key to through the year growth, benefiting the business between holiday season shopper traffic peaks. This is key to any retail business achieving a smoother sales flow. While a spike in shopper traffic and revenue are good, less of a spike makes management of a retail business easier and more cost friendly.
Tower Systems, using its considerable retail experience, can help small business retailers cross the divide between tech and real world to offer a better and more beneficial holiday season experience. That is our goal in the software we develop and the advice we provide through our customer help desk.
Local POS software support matters to local retailers
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When you need help with your POS software, we are here for you … not a chatbot, not an offshore call centre, we are here, in Hawthorn Victoria, ready to listen, and help
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Yes, we have a public holiday for a horse race
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It’s Melbourne Cup day today, which means everyone working in or with our head office in Victoria is having the day off for the public holiday. But not to fear, our POS software help desk is open, serving our local indie retailer customers.
If you have a punt, we hope you win. Otherwise, have an awesome Tuesday!
Why Saturday POS software help desk support matters to local small business retailers
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Tower Systems is proud to offer live POS software help desk support in Saturdays.
We have offered this for many years as part of our everyday support coverage. There is no extra charge, no penalty charge, no time call charge for our support, including our Saturday POS software help desk support.
This is real help desk support, offering full help desk services, not someone with a pager or someone out and about on a Saturday taking calls on their mobile phone.
Here’s some of what small business retailers tell us they like about having access to our POS software help desk, in their own words:
- Saturdays are when I get time to work on the business. You being there means I can get the help I may need with that rather than waiting for Monday.
- One reason we switched to you was because we were sick of waiting days to talk to someone with our old software.
- I like that I can call and a human answers the phone on a Saturday and that the non technical me can explain my problem and be listened to and helped, on a Saturday.
- Our weekend staff team done;t know the software as well and them being able to call you helps us have our weekend.
- Software questions happen when they happen. Not being restricted to Monday to Friday office hours is a wonderful help for our business when it comes to calling your help desk.
- It’s what small businesses like – local support that’s easy to access when we need it.
- What I love is when I email a question, not a vital questions, usually something have forgotten how to do, and I email it on a Saturday expecting a response on Monday and I get a response on Saturday, sometimes even a call. It’s wonderful.
We are proud to offer a level of outside of usual hours POS software help desk access that is unique. The majority of our customers will rarely use it, but when they do, they need it, and that it is there for them and easily accessible, it is a differentiator, and that matters to us … and to them.
The cheap way to offer Saturday POS software help desk support us through an offshore call centre. It’s not the same.
All our Tower Systems POS software help desk team members are skilled in our software, they understand local retail, they can speak to local ways of doing business. They can engage in a conversation rather than requiring you to go through a script.
Yeah, Saturday POS software help desk support really does matter to local small business retailers.
More free new owner POS software training from Tower Systems
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Tuesday next week, October 25, we are grateful to hose another free training session for new owners of businesses with our POS software and new customers who recently installed our POS software.
With many new businesses joining us each month, we are finding these new user / new owner workshops to be a good way to help people connect, and to help them discover gold in their businesses through using our POS software.
Each session is open to any Tower customer, located anywhere. You don’t need to have our software running on the tablet, phone or computer on which you connect to the training session.
Our next session is Tuesday at 11am Melbourne time.
A retailer contacted Epos Now to enquire about their POS software, here’s what happened
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Recently, a retailer we know contacted Epos Now to enquire about their POS software. They contacted them because they come up in searches on Google for POS software. Epos Now advertises extensively. Over the seven days from the enquiry, here’s what happened.
They were bombarded with emails, text messages and calls over five days:
- 2 phone calls.
- 4 text messages.
- 5 emails.
The main thrust of the contact was price offers. And, as time went on, the offers seemed to get better. We’re told the contact did not feel personal and that, rather, it felt automated.
What is interesting is that this push contact from Epos Now was before there had been any discussion as to whether the Epos Now software was suitable for the needs of the retail business.
Here at Tower Systems, the first contact we have with anyone enquiring about our POS software is personal and direct, from a human working with our company, someone based here in Australia. And, that first contact has one goal – to find out what they are looking for in software, to understand their needs because that is where it starts, the needs of the customer.
Sometimes, our POS software is not a good fit. It’s better that we identify that early, explain to the retailer why we think that and wish them all the best.
There is no value for a retailer going with POS software that is not a good fit.
So, yes, this is where we start – in understanding the needs of the business, to see how well our software serves the needs that are important to them.
From what we could see from what our retailer friend went through,. Epos Now did not appear to focus on the needs of the business. we wonder if this is so people sign up.
Here at Tower systems, there is no lock-in contract for our POS software. People renting our POS software can cancel the rental easily and payment arrangements are cancelled immediately without any penalty period. The next due rental payment, monthly, is stopped – as are all future rental payments. We think it is important that retailer are not locked in and strongly urge any retailer considering POS software to be sure they know the terms of any agreement.
Cloud backup service helps retailers save time every day
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Tower Systems offers its POS software customers a safe, secure and time saving clod backup service that backs up POS software data.
There are two backups, one in-store on a fast NAS device and one stored at a secure server located in a server farm that has awesome protections both physically and technically from a data access perspective.
The POS software data cloud backup service offered by Tower Systems helps retailers:
- Save time as the end of shift backup is a thing up.
- Easy recovery thanks to moment in time snapshots taken.
- Peace of mind because back-up happen without human intervention.
- More peace of mind because we keep an eye on backups for our customers and proactively notify them if were to discover an issue.
Data is gold in any business. the Tower Systems POS software cloud backup service treats business data with the respect it deserves.
Tower customers can also setup their own cloud backup arrangements – they are not locked into the Tower Systems POS software data cloud backup service.
The NAS device.
NAS stands for “Network Attached Storage” and a 2TB NAS* is included in your initial subscription and setup fee for the service. This device is like an extra hard disk but rather than being inside your computer it is attached to your network.
* Supplied device may change depending on availability but will be of equal quality and value.
How does the Tower Systems POS software data cloud backup work?
The software performs an incremental backup every fifteen minutes. An incremental backup is a backup of files that have changed or are new since the last backup.
These incremental backups are catalogued on your NAS device. They are then collated to create your full system backup. This process allows access to backups from a particular point of time – even at the file level. Because backups are stored on the NAS device you have immediate access in-store as well as being sent to the Tower Systems Data Storage Centre in the cloud where a secure additional offsite copy of your data is kept.
So how is this different to the old daily or end of shift backup approach?
The Tower Systems POS software Retailer Backup ONLY backs up your Retailer Data leaving your other business data, accounting data, important documents and emails at risk. Safe Backup backs up your entire main PC, meaning all your business data is safe and secure. A copy of your business backup is also securely sent via the Internet to our secure data storage centre, giving you a safe off-site copy for protection.
Once Safe Backup is implemented you will no longer need to perform your daily backup. You or your staff will no longer need to wait for the daily backup to complete.
Our cloud backup service is optional for our customers.
Free training for new POS software customers
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Free training for new POS software customers
We are so grateful that some of our new customers joined us last week for a new customer training session on Zoom.
While all of our customers had access, our focus was on new customers since we have added so many in recent months.
This training session is part of our regular monthly free Zoom training program.
Here is a video of the session. Yes, we are sharing it publicly as transparency is everything in serving small business retailers.
You can see in this session that we provided training, answered questions and were genuinely accessible from an operation level through to a leadership level within our Tower Systems business.
It’s not often POS software customers get direct access to those in control of the direction of the software development. Here at Tower Systems, this level of access is common.
We let our customers know about the session through our regular weekly customer email. And through our quarterly customer print newsletter – we wanted to make sure that everyone knew about it.
What is special is the number of people who accessed the video of the session – several hundred within 24 hours, and some of those then reached out with their own questions flowing from what we covered.
Sessions like this are a game changer for small business retailers. They help them learn the software and through this get more from their POS software investment. The POS software becomes a more useful business tool, which what we aim for here at Tower Systems.
Our message to all Tower Systems customers is that we will schedule more of these sessions on topics people want. We are open to what our customers want. And, we record the sessions and the recordings become an asset for the future.
POS software is only as good as what you can get out of it, only as good as the value it delivers to the business. These free training sessions along with our personal customer service, our practical retail experience and our business insights combine to help our POS software customers cultivate value on which they can rely.
Tower Systems is a POS software company focussed on serving local small business retailers in selected specialty retail channel. We’re not for everyone, and we will say if we think we are not a good fit. Training is key to achieving the fit.
The importance of POS software data backup in local small business retail
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Our advice to retailers using our Tower Systems POS software is to backup every day, ideally at the end of the day.
We recommend to our customers that they use a cloud backup service that undertakes the backup, in the background, perpetually. We offer this type of service. We are equally happy with any other commercial cloud backup service.
Cloud backup is ideal because you don’t have to think about it, it’s offsite and onsite, it offers options as to the restore, it’s fast.
How our customers backup is 100% up to them.
The problem is, some don’t backup and as these things go, their realise the cost of not backing up when they need a recent backup the most.
So, we regularly remind our customers about the need to backup and we do this by sharing stories about businesses that did not backup and they cost to them of failing to to this vital and regular thing for their business.
POS software data backup should be daily as up to date backup data is critical to the ability to recover from anything.
Any business not backing up could suffer from a range of impacts by the lack of access to a recent data backup, including:
- Wrong decisions based on gaps in business data.
- Lower price achieved when selling the business due to gaps in data or no historical data.
- More theft because of lack of evidence available.
The negative impacts of not backing up POS software data go beyond these, too, as because data is an asset and any loss of assets within a business comes at costs often not discovered at the time.
By moving to a cloud based backup solution, retailers are able to provide certainty as to data access and accuracy, and this brings peace of mind for a small cost to the business.
How and when any local retail business backs up POS software depends on how they view data. If they view it as an asset, the business benefits and those who rely on the business benefit. If they do not view data s an asset, then the business suffers.
Our advice here at Tower Systems is that any local retail; business should backup POS software data daily.
Closed for national day of mourning
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All our offices are closed today for the national day of mourning following the passing of the Queen. Our after house numbers are available for any customer in urgent need of help.
Tower Systems helps retailers reduce shoplifting through its smart POS software
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Shoplifting is a curse in retail, especially in small business retail where the emotional toll of shoplifting can be debilitating for the retail business owners, even more so than the financial toll on the business itself.
What is shoplifting? Shoplifting is the theft of inventory or other items or even cash from a business by a shopper.
Tower Systems offers smart POS software that is helping retailers reduce shoplifting. The software works by tracking inventory and sales data, which helps store owners to identify patterns and trends. This information can then be used to loss prevention strategies.
The Tower Systems software has been proven to be an effective tool in reducing shoplifting. In one case study, a retailer who installed the software was able to reduce shoplifting by 50%. The POS software does this by helping retailers to understand what is being stolen and to narrow the time window of the theft. This information is key to reducing the cost of shoplifting.
In most instances, what is being stolen through shoplifting is different to what retailers thing is being stolen. Shoplifting data is key here.
This data-driven approach to reducing shoplifting is helping retailers save money and increase margins. In one case study, a retailer who installed Tower Systems’ smart POS software was able to reduce shoplifting by 25%. That’s a significant improvement that can have a big impact on the bottom line—especially for small businesses.
The smart POS software is easy to use and can be installed on any computer or mobile device. It is also reasonably priced, making it a good option for small businesses.
Retailers lose billions of dollars every year to shoplifting, but there is hope. The Tower Systems smart point-of-sale software offers a retail security solution that can help retailers reduce shrinkage (the industry term for lost inventory due to shoplifting).
If you are a small business owner, you should consider using Tower Systems to help reduce shoplifting.
Using cutting-edge technology, the system tracks inventory in real time and sounds an alarm if someone tries to leave the store with an unpaid item. The solution has already helped hundreds of retailers reduce shrinkage.
The software is easy to use and an effective way to track inventory and sales data. This information can then be used to develop loss prevention strategies.
Note: employee theft is a form of shoplifting, but considered differently to shoplifting itself.
Humans answer the phones at Tower Systems
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Helping new POS software users settle in with our Tower Systems software
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A vital role within our POS software help desk team is the one that helps new POS software customers after they are trained.
This is a one-on-one role, a high-interaction role, something personal, something guided for each specific customer.
It’s a free service for our POS software customers. It kicks in the moment the structured training is complete, once a business live using our software.
Our new customer support person is there for our new customers with personal service, easy to access service, service targeted to the more unique needs or new POS software customers.
We are grateful to offer this unique point of difference in addition to our regular training and regular help desk service.
We know that the first few months using new software can be tricky for some. For those who need it, we are there, providing extra help, guidance and answers … to help them land on their feet, stable and happy in their choice for Tower Systems and our POS software.
When a retailer calls for help with their POS software, they want to chat with someone, they want to chat with a human, and not be confronted by a wall of inhuman tech
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Here at Tower Systems, we provide human based customer service for our POS software. That is, humans answer the phone, and they chat. There is no script. No agents. No set or questions to go through.
We are grateful to win business because of our human based customer service, that it is relevant, locally based, and staffed by people with lived experience working in small business retail.
Too many software companies only want customer to email them, or fill-in a form, or navigate their way through an AI driven phone system … anything to avoid having to talk to their customers.
There is no substitute for human interaction with retailers. We learn from this and that helps us provide better POS software, and better customer service.
Retail is a people business. I makes sense that a business like ours supporting retailers is, also, a people business.
Tower Systems: the Aussie POS software company offering easy to access human delivered support
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We won another customer this week because of our easy to access human based support. Someone considering our software pretended to be a customer and called us, and we answered and had a conversation.
I can’t believe I got to speak with a human straight away. We laughed a little when they said that. Seriously, the company I used for my POS software now does not take calls. I have to log a ticket using their form, and then I have to wait for them to get back to me.
We understand that retail businesses can encounter challenges that need a response straight away.
Here at Tower Systems we make it easy for any of our customers to reach someone on our help desk, someone in management, or the leadership team – direct, live, and quickly.
Human contact is key in retail, and it is key in retail POS software support.
While our customers can send us an email, lodge a ticket or do other things they can easily call – we have state based contact numbers, a NZ toll free number as well as mobile numbers for direct and easy contact.
Big businesses structure themselves for consistent service of big volume and while that may work in some situations, when servile local small business retailers, specialty retailers, personal and direct human based support is key, and here at Tower Systems we understand that.
In our regular customer email we share direct contact details with our POS software customers:
Contact points and key information.
SUPPORT
- The BEST way to ask for support: log your query 24/7 direct at our website, where you can also search our knowledge base.
- Help Desk Mon-Fri 7am – 6pm AEST and Sat. 7:30am to 3pm.
- VIC (and national): 03 9524 8000.
- NSW: 02 8556 1600
- QLD: 07 3136 6888
- SA: 08 8121 3366
- NZ: 0800 444 367 & from a mobile: 9281 1974
- After hours support for SYSTEM DOWN: 0418 554 963 or 0419 842 334.
- Email: support@towersystems.com.au for non-urgent questions.
- Website: www.towersystems.com.au
MANAGEMENT
- COO: Gavin Williams. 03 9524 8000. Email gavinw@towersystems.com.au.
- CEO: Mark Fletcher. 0418 321 338. Email: mark@towersystems.com.au.
SALES
- Justin Randall. 0434 365 789. Email: justin@towersystems.com.au
- Tim Batt. 0401 833 917 Email: tim@towersystems.com.au
ACCOUNTS
Email: accounts@towersystems.com.au.
SUPPORT ESCALATION
If you feel we could have done better in a customer service situation:
- Email csm@towersystems.com.au with a subject of: Escalation.
- Please outline your concerns and provide as much detail as necessary.
- If you have multiple points, please number each.
- Please name the Tower team members involved and reference any ticket numbers if applicable.
Our Customer service manager will investigate and come back to you.
CHANGE OF OWNERSHIP FORM
YOU SET YOUR OWN SUPPORT TICKET PRIORITY
- P1. System down. The most urgent call we can get.
- P2. Urgent. We will deal with the call ahead of all others except P1.
- P3. Return call goal 4-6 business hours.
- P4. Non urgent question. Goal of returning a call in 24 hours.
POS software knowledge base expanded
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Tower Systems has completed a thorough review of all online-accessible knowledge base articles, ensuring content readability, relevance and value.
The POS software customer service knowledge base is a wonderful and loved resource for the 3,000+ local retailers using the Tower Systems POS software. It is the living and evolving documentation of this software used across a range of specialty retail channels.
In addition to undertaking a thorough review, the company has added new topic articles, to offer a more complete POS software documentation solution. The new articles cover new facilities in the software, Shopify e-commerce integration advice and general retail business advice … and more.
Tracking knowledge base access and feedback has enabled the editors of the Tower systems POS software knowledge base resource to add even more value to this for local retailers.
Tower customers have been kept up to date with the progress of the knowledge base review and enhancement project through our weekly email comms, and their input has been sought to ensure that the changes to add value to the customer experience.
Tower Systems customers can access the knowledge base 24/7. They can review articles, leave feedback, and request new article topics. This engagement is part off what makes the knowledgeable valued and a living resource for Tower systems customers, our help desk and others more broadly.
Comparing POS software documentation can be a good way to compare POS software solutions, to see which works best, which is more suited to the needs of a business and which is more supported with customer service resources. We are happy to place our knowledge base resources alongside those for any other POS software, so that retailers considering us can also consider the documentation we provide to our customers.
Where possible in providing advice we take a numbered, step by step, approach. we have found this makes it easy for people learning new facilities. They like to know each step of the way, so that is how we write it – when appropriate.
For those who want, there is also personal training, human delivered training – specific to the needs of a business. This is complimentary to our written POS software documentations.
Small business retail advice: How a local small retail business can compete with a big business
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When it comes to retail, there are two types of businesses: the big guys and the small shops. The big guys have more resources, which gives them a competitive edge. However, this doesn’t mean that small shops can’t compete with them. In fact, there are several things that small shops can do to level the playing field. In this blog post, we will discuss some of the strategies that small shops can use to compete with big retail businesses.
One of the most important things that small shops can do to compete with big retail businesses is to provide a unique customer experience. Big retail businesses are often focused on volume and efficiency, which can lead to a impersonal customer experience. Small shops, on the other hand, have the opportunity to create a more personal and intimate customer experience. This can be a major differentiating factor for small shops.
A good customer experience flows from structure in the business, workflow structure, which is often guided by POS software. Here at Tower Systems we offer specialty retail business POS software that helps guide workflow, and through this the customer experience … with consistency, certainty and efficiency.
Another way that small shops can compete with big retail businesses is by being more nimble and responsive to customer needs. Big retail businesses often have cumbersome bureaucracy that slows down their ability to respond to customer demand. Small shops, on the other hand, are often able to be more agile and adapt to customer needs more quickly. This can give small shops a significant competitive advantage.
In our POS software, special customer orders are a breeze.
Finally, small shops can also compete with big retail businesses by offering products and services that the big guys don’t. Because they have less resources, big retail businesses often have to be very selective about the products and services they offer. This means that they often don’t offer products and services that cater to niche markets. Small shops, on the other hand, have the opportunity to fill this void and provide products and services that the big guys don’t.
Knowing what sells with what, knowing stock turn, knowing about sell-outs, spotting trends early … these are all ways smart POS software can help local small business retailers stay ahead of bigger businesses.
By using these strategies, small shops can level the playing field and compete with big retail businesses. So if you’re a small shop owner, don’t be discouraged. There are plenty of ways you can compete with the big guys.
How to motivate retail employees in a local small business shop
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One of the most common challenges that small retail business owners face is employee motivation. It can be difficult to keep your team members engaged and enthusiastic, especially if they are dealing with bored customers or challenging tasks. However, motivated employees are essential for a successful business, so it’s important to find ways to keep them inspired. Here are a few tips to help you motivate your employees in a small retail business:
- Encourage employee input and ownership: Make sure that your employees feel like they are part of the team and that their opinions are valued. Encourage them to take ownership of their work and give them the opportunity to contribute to decision-making.
- Create a positive work environment: A positive work environment is essential for employee motivation. Make sure that your workplace is clean, comfortable, and organized. Encourage open communication and positive reinforcement.
- Offer incentives: Offering incentives is a great way to motivate employees. Consider offering rewards for meeting sales goals, completing tasks, or providing excellent customer service.
- Provide training and development opportunities: Employees who feel like they are learning and growing are more likely to be motivated. Offer training and development opportunities to help your employees reach their full potential.
- Show appreciation: Showing appreciation is a simple but effective way to motivate employees. Take the time to thank your team members for their hard work and dedication. Let them know that you appreciate their efforts.
Most important, however, is how you motivate yourself. Retail; business owners are the leaders, they set the exam able, the tone and the pace of the business. Motivation can be picked up from watching them, working with them. So we say the most important advice is to work on motivating yourself, so you can be an encouragement for others.
By following these tips, you can create a motivated and productive team in your small retail business.
Tower Systems can help local small business retailers motivate staff by providing software that encourages efficiency and facilitates day to day enjoyment working in the business. This is software that helps the business provide good customer service, which in itself is motivating.
Tips for a good POS software help desk experience
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Calling a POS software help desk, or any help desk for that matter, can be a challenging experience. It’s important to know that no two help desks are the same.
We have put together some tips for a good help desk experience. These are designed to be useful in any situation:L
- Make sure you’re prepared before calling – have your account number and password ready.
- Be polite and respectful to the help desk representative, even if you’re frustrated. be sure to tell them who you are.
- Explain the problem as clearly as possible, and be patient while they try to help you. Don’t interrupt once they start responding to what you have said.
- Thank the representative for their time once the problem has been resolved.
- If the problem can’t be fixed over the phone, ask for instructions on how to proceed.
- Follow up with a thank-you email after the issue has been resolved.
- Consider leaving a review of your experience.
- If the call was not satisfactory, let the company know, so they can guide improvement.
- Oh, and if you are at the counter in the shop, don’t expect them to hold while you serve customers.
Good customer service relies on good engagement from both sides. Customers need to be able to articulate their needs clearly, and customer service representatives need to be patient and attentive listeners.
Furthermore, both parties need to be respectful of each other’s time.
One of the most frustrating things about poor customer service is feeling like the representative is rushing you off the phone or not taking your concerns seriously. On the other hand, representatives should be efficient in order to minimize wait times for customers. In short, successful customer service engagements require effective communication and a mutual commitment to courtesy and respect.
Every day here at Tower Systems we interact with our customers, mainly on the phone. We are grateful for the opportunity to help. It all begins with listening, which is followed by providing advice that we expect will help. Often, the help we offer is from existing content we have that has been tested. We prefer to offer a proven solutions from that everyone wins.
POS software company transparency
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A few weeks ago we hosted another Zoom meeting for our POS software customers, which we recorded as the majority of customers from your 3,000+ strong community will access the video rather than be with us live. We shared the video and it;’s been a hit. Here now, for others to see, is POS software company transparency in action as we show a brand new software facility, take questions and feedback on it, and engaged in an open Q&A.
The update to which we refer is out, and getting plenty of love, for which we are grateful.
When was the last time your POS software company sent you a newsletter in the mail?
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Yes, mail is so yesterday for many. But, for some, mail is a wonderful way to receive information and advice. That’s what plenty of our local small business retail customers tell us. That is why, here at Tower Systems in mid 2022, we continue to publish a regular customer newsletter in print form, and post it to all customers, free.
This latest POS software customer newsletter is our third for this year. each newsletter includes advice, help and more … designed to help our POS software customers gain more value from using our POS software.
The newsletter gives them something to put on the notice board or to share with others. It gives them something to read anytime, anywhere.
We will keep producing print newsletters as long as our customers tell us they are of value to them. The newsletter is another point of personal customer service.
Each newsletter we send includes this important box of information, reminding our customers of easy contact points:
Tower Systems also sends a weekly customer email with advice and suggestions on best practice use of our software. Plus, we have social media access points as well as direct access for our customers through our website portal. We want to ensure we are where our customers need us to be, when they need us. The print newsletter plays a role in that and we are grateful to be able to produce this and provide it to our thousands of local small business retail customers at no cost.
We see too many software companies, especially POS software companies, de-humanising contact. Retail is personal. POS software, as a retail service, needs to be personal.
The more contact we have with our customers them more we understand the pathway forward for our software.
This matters.
Each time we send out a print newsletter we receive feedback. It is wonderful seeing customers discover something from the print newsletter that we expected everyone to know and understand.
So, yeah, sending a print newsletter is old-school. we are proud to do it and grateful that our customers engage with it. We understand that retail is personal and are committed to offering our customers personal service.
The best POS software help desk support comes from people who are local, people who understand your type of retail business and your local retail situation
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Too often today, businesses situate their call centres and help desks off shore, in a place where labour costs less. The key requirement in those settings is that someone can read off a script.
Small business help should not come from a script. It should start with listening. From that flows questions and conversation.
Understanding the query or need is key to helping someone, anyone.
Here at Tower Systems, our POS software help desk is Australian based, serving retailers in Australia. We are proud to be local, to offer local support that is delivered by people who live here and understand local business. We also have a team member in New Zealand, where we also have customers.
Too many POS software companies selling to Aussie retailers do not have local help desk support.
We are grateful to be in the position of delivering local service and support to our local retail community.
We support shop local as a company and encourage retailers and others in business to shop local. This is why we pitch today that when you talk with our help desk you are talking with an Aussie, someone who knows local business, local retail and can speak to local needs. Yes, local really does matter.
To keep jobs in Australia and help the Aussie economy to come out the other side of the coronavirus pandemic, shopping local matters. This is why we urge retailers to ask the question abut the location of POS software help desk personnel. While we feel for call centre staff in India, Pakistan and elsewhere, now is the time when local matters.
Now, we do have one caveat for this. We have a help desk team member, an Aussie, living and working in New Zealand. But that’s okay as we have a ton of customers in New Zealand. And, hey, we consider Aussies to be Kiwis and Kiwis to be Aussies
If you are in a local retail business and considering POS software for the business, check out where there trainers and help desk team members are located. Make sure that the company you are considering doing business with is supporting the local economy as much as you want your local economy to support your business. These things matter in terms of the truth of your own shop local pitch.
Shop local and support the local economy. It ripples out from your business to the town to the state and to the country. That is how we see it an how we try and live our lives here at Tower Systems, a proud local Aussie POS software company.
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